Award winning technology king, Dale Carr, CEO of leadbolt.com proclaims the face of mobile gaming is changing, and we have chart topper Flappy Bird to thank.
“We have now entered a period in time where mobile gaming is simpler, shorter, sharper and easier to use and follow. Gone are the days where there is extreme detail and difficulty in the games that are being produced” Dale says.
“Simplicity seems to be the key; with most apps opting for retro charm rather than complicated game structures and overly worked graphics. The creation of Flappy Bird has definitely led the way to an era of much simpler games”.
“4 of the top 5 free apps that currently appear on the app store include Flappy Wings, Splashy Fish, Flying Cyrus- Wrecking Ball and Red Bouncing Ball Spikes! All four apps posses’ similar qualities to that of Flappy Bird, when it comes to graphic appeal and simplicity” says CEO and founder of leadbolt.com Dale Carr.
LeadBolt is ranked as one of the most-used mobile advertising solutions by app developers on the Android system worldwide and serves more than five billion ads a month in over 150 countries across 65,000 apps including everything from Candy Crush to Talking Tom.
In addition to Dale winning EY Entrepreneur of the Year for Technology late last year, Leadbolt received the Australian Exporter of the year award for technology from Prime Minister Tony Abbott as well as the 2013 NSW Premier’s Export Award and The Australian Business Award for E-Business. International awards include Media Summit’s Mobile Mafia Award for “Best Publishing Platform” in New York and the Mobile Excellence Award for “Best Mobile Ad Network” in Los Angeles.